 experience
and clients |
| Experience By Practice
Area: Strategic
Planning: Strategic Communications Plans |
- Assisted a healthcare fraud organization with the development of a comprehensive PowerPoint presentation for a large industry trade show.
- Created PowerPoint presentation for a CPA firm's Manager's meeting. Facilitated strategic planning session and discussion at firm's annual meeting.
- Developed an improved proposal template to increase overall efficiency and professionalism in responding to new business opportunities for a local telecommunications company.
- Advised growing telecommunications company on a key strategic alliance opportunity and provided assistance with preparing presentation materials to the prospect's board of directors.
- Worked with a technology company in the pharmaceutical industry on the development of a strategy to exhibit at an industry trade show in New York.
- Developed and facilitated annual retreats for a 10-member law firm in the Twin Cities, focusing on strategic business planning and development as well as strategic marketing planning.
- Served as the outsourced marketing function for a community bank in Minnetonka. Professional Services Marketing facilitated all monthly marketing committee meetings and served on the bank's strategic planning committee. Our goals were to retain and grow existing customer relationships, while also attracting new customers from the local area to become new bank customers. Ongoing initiatives for the bank include sponsorships, advertising, customer communications, newsletter production, web site development and maintenance.
- Helped an entrepreneur develop the strategy and launch a unique new business focused on product offerings for the condominium rental management industry. This work involved the creation of a strategic business plan which led to logo design, development of company materials including brochures and a website.
- Worked with the owner of a new business designed to create an online community of alternative health and healing practitioners. Our work involved the creation and implementation of the company's business and marketing strategy and ongoing involvement in expanding the company's presence in the Twin Cities market using cable television, a unique web presence, radio, print advertising, public relations and ongoing communications.
- Worked on a merger and acquisitions communications plan development for $3 billion international home and building control business Integration of a $100 million security products business in Folsom, California into acquiring company.
- Worked to plan and implement the overall communications strategy in support of the Phase I launch of a website for a third party benefits administrator including the creation of all member and employer communications.
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